Strategist.  Publisher.  Impactpreneur

Babatunde is a strategist and marketing communications expert proficient in deploying an intuitive blend of native resources and digital tools to execute campaigns as well as craft, refine, project, and establish brand narratives for individuals, corporates and governments. His specialty includes advocacy, brand promotion-cum-management, civic engagements, crisis management, digital PR, digital publishing, process improvement, program planning-cum-evaluation, reputation management, search engine optimization, etc.

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Business Interests

Mr Productivity

Babatunde manages a group of small businesses and ongoing projects across 3 continents.

Babatunde has initiated numerous public service projects as well as for-profit and nonprofit concerns.

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Titles

Babatunde’s pool of digital platforms inc;udes 12 brand sites, 6 daily digests, 6 news outlets, 4 faith-based titles, and 3 periodicals.

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Published Works

Self-help books published by Babatunde Oladele.

Reflections

Striking A Balance

Balance is one of the trickiest points to strike.

What the Creative Spirit Wants

The creative spirit thrives when unbounded. However, boundlessness is an illusion, as we are all answerable, one way or the other, to one another.

Irresponsibility in Disguise

Irresponsibility can sometimes parade itself in the garbs of duty and dazzle with the diction of propriety.

The Price for Attainment

Preparation is the legal tender of attainment. It is the money you pay in exchange for what you want. If you are not willing to pay the price, you are not deserving of the prize.

What is Your Bragging Right?

Let your bragging right not be only because of where you hail from or belong.

Interest vs Commitment

Interest is not a good measure of commitment.

Different Shades of Doing

It is one thing to want to do something; it is another thing to be willing to do it. It is also another thing to be ready to do it; and yet another to actually do it; and another thing entirely to keep doing it.

Your Contribution to Innovation

Do not let your contribution to innovation and developments be just “I foresaw it” or “I said it.”

Can You Really be Yourself?

“Be yourself” is a charge often heard in motivational circles. In a world that is in a frenzy about conformism, it takes lots…

How to Gain Even If You Are Losing

In losing, however, it is important to ensure that what you are gaining in the process is greater and of higher value than what you are losing.

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Close-Up

Giving Beauty for Ashes…

Babatunde regards himself as a student of Life.

He is a coach with core specialty in purpose, performance, and productivity. He teaches fundamental principles with unique insights drawn from the scripture, nature, and torture. He also hosts a monthly life-sharing session, ThriVe with Babs, where he shares his learnings and gleanings.

Notable among his businesses are the award-winning duo of The Ready Writers Consult, a content writing and editorial firm, as well as TRW Consult, a marketing communications agency with operations in Nigeria, United Kingdom and the United States.

He is the publisher of popular online titles including the Daily Dew series, Feminine Digest, Masculine Digest, and several others.

Testimonials

Unwavering Loyalty

“I want to thank you and your team for your unwavering loyalty and support all these years.”

Dr Ngozi Okonjo-Iweala,
DG, World Trade Organization

Trusted Aide

“Babatunde is my most trusted aide for quality research and content works.”

Mrs Ibukun Awosika,
The Chair Centre Group

Babatunde You are a Genius

Babatunde you are a genius. Even Punch and The Cable have published the news. Wow! It has really gone everywhere! You are a miracle man. You deserve a break. You deserve a bonus.

- Managing Director/Chief Executive Officer of a Lagos-based Beverage Company

A Job Well Done

“I gave you my CV and you turned it into such a beautifully written profile. Thanks for a job well done.”

Chief Joe Anyigbo
Executive Director, Rtd, Chevron Nigeria

Impossible was made Possible

“Thanks again for your amazing dedication to ensuring the apparently impossible was made possible. God bless you. We will be contacting you again shortly for more jobs.”

Dr Henrietta Onwuegbuzie
Lagos Business School

Turning this Around

“Thank you for turning this around! We will use widely I assure you!”

Mrs Folake Ani-Mumuney,
Group Head, Marketing & Corporate Communications, FirstBank Nigeria Plc

I am Really Impressed

“I saw the fully edited copy of the manuscript…and I must confess, I am really impressed at what I saw. I commend your painstaking and diligent effort.”

Mr Babatunde Mesewaku,
Author & Council Manager, Ejigbo Local Govt

I Appreciate Your Hard Work and Dedication

“Great. Once again, I appreciate your hard work and dedication. You are really adding value to the project. Don’t ever forget your efforts are highly appreciated.”

Mr Paul Nwabuikwu,
Senior Special Adviser on Media, Federal Ministry of Finance

Well done!

“Well done! Your (digital marketing) activities have been very impactful, impressive, and value-adding. I don’t have any reason to stop.”

Mr Francis Omolaiye,
Head of Sales & Marketing, NNFems Industries

Good job!

Thanks, Babatunde. Good job! Thanks for the comprehensive report. I indeed appreciate it.

Mr Onuwa Joseph,
Marketing Communications Consultant

Portfolio

Business Interests

Reputation

TRW Consult

Ignite

Literary Renaissance Foundation

Upcoming Titles

SOI Publishing

Iwe

Iwe Bookstore

Ready Writers

The Ready Writers Consult

Thrive

ThriVers Academy

Blog & Publications

val

Masculine Digest

Kingdom News

Kingdom News

Virtue

Feminine Digest

Travelout Tips

Travel Smart

Ballok

Daily Dew Inspiration

Screenshot

Agrigist

Periodicals

Books Published

Blog Post

Recent Updates

Why Shift the Goalpost?

Why Shift the Goalpost?

In the world of work, particularly in terms of productivity and performance, shift the goalpost is something you will have to deal with from time to time. This is because expectations are always being heightened particularly for top performers.

The Importance of Premise

The Importance of Premise

How do you know that the premise you have labelled the wrong premise was not wrong after all? How are you sure it is not a case of misdirection, and you are looking at the wrong cause?