Meet Babatunde Oladele
Nigeria’s Leading Content & Reputation Management Consultant
Babatunde is a much sought-after content specialist and brand cum reputation management consultant with project portfolio spanning national and international spectra…
Babatunde is an entrepreneur whose life mission is to ‘give beauty for ashes.’ He is an editor, a content specialist, as well as an expert in brand and reputation management. He consults for government institutions, FMCGs, corporates and individuals on various projects locally and internationally.
He has also facilitated management communications sessions in the MBA classes of Lagos Business School.
More About Babatunde
After some hands-on jobs before, during and after his first university degree, Babatunde worked as Personal Assistant/Research Personnel to the Founder/CEO of The Chair Centre Group between 2004 and 2010. In that posting, he distinguished himself as an invaluable resource, whilst also doubling as the Production Manager of a weekly telecast (Business His Way) anchored by his principal.
TRW Consult is a marketing communications agency founded in 2009 with core expertise in content deployments, brand management, reputation management, digital marketing, social media campaigns, event marketing, razzmatazz, virtual assistance, amongst others.
The Ready Writers
The Ready Writers is Nigeria’s oldest and most trusted Content Development Agency that offers Content Writing, Content Editing, Proofing, Transcribing, Visual Contents and Audio-visual Contents to individuals and corporates.
ThriVers Academy is a self-enhancement & capacity development Institute focused on raising, through training and mentorship, a global army of aware individuals who have zeroed in on their cores, are living/operating by design and making impacts in their worlds.
Valour Digest[for men]
Valour Digest was created to be the catalysts in the emergence of a new breed of men who are responsible and man their spaces. The publication publishes resource materials aims at inspiring, empowering and equipping men to become all they were created to be and man their space at home, at work, in the society and the world.
Virtue Digest [for women]
Virtue Digest is designed to help the womenfolk fill up to full capacity the diverse roles they were created for and live a life of purpose and impact. It is a springboard that uplifts women and cheers them on as they step into their places of fulfilment and purpose.
Daily Dew Devotional
Daily Dew was inspired to raise a generation of Bible-addicts who make the Bible their first and last solution resort. It aims to draw out the Beauty within and proffer Bible-based solutions to various life issues.
I think the foremost and most important management skill anyone should develop is time management. If you can manage time, then you will be able to manage money because, as the saying goes, time is money…
The focus of this article is not about the increasing fraudulent practices around social media. That is a discourse for another day. What I intend to dwell on are some of the bad practices business owners/managers make in deploying social media networks for commercial success which ultimately result in frustrations and failures. Let’s look at them:
So how do you target the Net Gen in your political campaign? This will be discussed in detail in the second part of this article. But to set the ball rolling, an excerpt from market research conducted in the US offers an insight into the thinking of digital natives and, perhaps, how to latch on to their psychology for political marketing gains: